Focus on health
In recent years, the range of processed plant-based products such as chicken-free nuggets and pork-free sausages has grown considerably. Sales of meat alternatives have tripled from 2015 to 2021. However, they still equate to each inhabitant buying just two packs during 2021.
While meat alternatives can help consumers who struggle with the transition, Senior Researcher Ellen Trolle from DTU urges people to be mindful of what they are sinking their teeth into—nutritionally speaking:
“Many of the products are highly processed and it can be difficult to understand their nutritional content. So, my advice would be to use them to a limited extent and then get familiar with legumes so you can make your own tasty, nutritious, plant-based meals,” she says.
Less food waste for the sake of the climate
The climate also benefits from reducing food waste, which totals 247,000 tonnes annually in Danish homes. If more of the food you buy ends up in your stomach instead of the rubbish bin, you need to buy less and produce less, which reduces the food sector's carbon footprint.
The Danish Veterinary and Food Administration's advice to reduce food waste includes planning your shopping so you only buy what you need; storing food so it stays fresh for as long as possible; and understanding the date labelling so you don't throw away food that is perfectly safe to eat.